A small island of 23.57 million people, Taiwan imports principally red wine as regards the French appellations (78% by volume).
However, the share of white French AOCs is on the increase, going from 9% in 2016 to 14% in 2021.
The largest increase in volume shipped is to be found among the whites: +33%/2020, compared to +17% for the reds and rosés.
Bourgogne wines account for more than half of the French white AOC volume shipped, and three-quarters of the sales. In ten years, the share of white Bourgogne wines has more than doubled, both in volume and value.
- 25th market in terms of value and 6th for the Asian zone
29th market in terms of volume and 6th for the Asian zone
66 620 bottles(+80.9%/2020),
for 920 261 euros (+66.9%/2020)
In terms of volume :
► Chablis Premier Cru et Chablis Grand Cru : 48%
► Petit Chablis et Chablis : 52%